Month: June 2022

Just when you thought the NFT hype was dying down, Meta’s looking to stoke the embers once again, with the introduction of new NFT display options on Facebook. As you can see in these screenshots, posted by Meta product manager Navdeep Singh, Facebook users will now be able to create custom NFT posts, with a […]

As part of a more significant effort to fight creator impersonation across the platform, YouTube has stopped allowing channels to hide the number of subscribers they have. Hiding subscriber counts is one of the ways spammers succeed at impersonating other channels when leaving comments. A low subscriber count is a dead giveaway that someone posing […]

After previewing the option last week at its annual Cannes Lions event, Twitter is now rolling out Branded Likes to more businesses, with managed advertisers in the US, UK, Saudi Arabia, and Japan now able to access the interactive, engaging tweet option. ???? We’re launching #BrandedLikes, a feature that lets advertisers customize Twitter’s Like button […]

I remain unconvinced that Twitter Spaces will ever become a thing, but Twitter itself seems certain that there’s major growth potential there, as evidenced by its continued push to add more elements to its Spaces offering, in order to lure more listeners across to its Spaces tab, and maximize listenership within its audio broadcasts. This […]

YouTube has announced some new updates designed to further limit spam and misuse, including the removal of the option to hide channel subscriber counts, and a new increased strictness setting within its auto-moderation tools. First off, on subscriber counts – right now, YouTube channels can choose not to display their subscriber count, which some users […]

Are you comfortable taking risks with your small business? Do you enjoy the comfort of your existing, reliable campaigns? Or would you like to experience the thrill of successfully implementing a new marketing channel? While there is no one-size-fits-all marketing strategy, regardless of the size or scope of your small business, we’re happy to share […]

When I describe SEO, I explain that it is a mix of marketing, technical know-how, and psychology. From a marketing perspective, you must have an overall understanding of your product, the problems it solves, and how to best communicate to your audience. From a technical perspective, you must be able to create a foundation for […]

The leading technology and data-driven customer experience company, Merkle, released its quarterly Performance Media Report last week. Research from the past quarter shows valuable insights into marketers’ priorities, challenges, and performance. With over 57% of respondents indicating an increase in paid search spend YoY, these findings are especially crucial as we face economic challenges and […]

Google offers PageSpeed Insights API to help SEO pros and developers by mixing real-world data with simulation data,  providing load performance timing data related to web pages. The difference between the Google PageSpeed Insights (PSI) and Lighthouse is that PSI involves both real-world and lab data, while Lighthouse performs a page loading simulation by modifying […]

WordPress continues to dominate the content management systems (CMS) market and is currently used by 64.2% of websites that have a CMS, according to data from W3Techs.com. Shopify is a distant second for June 2022 and accounts for 6.3% of the CMS market. Wix, Squarespace, and Joomla round out the top five with less than […]