ETMAM EGYPT

Building on recent reports that Meta has explored the possibility of offering an ad-free subscription tier for both Facebook and IG, The Wall Street Journal has now detailed the proposed pricing for these new options, based on a proposal that Meta submitted to E.U. officials last month. The impetus for its proposed ad-free options is […]

Google is implementing some new rules to stop spammers from using Gmail for their mass promotions, with a new set of requirements for those that send more than 5,000 Gmail messages per day, which will put more onus on verification and recipient control. Which, for legitimate senders shouldn’t be a problem, but if you are […]

Microsoft announced the rollout of DALL-E 3, the latest text-to-image model from AI lab OpenAI, to all Bing users. The more advanced AI system is now available for free in Bing Chat and Bing Image Creator. DALL-E 3 builds on previous DALL-E models, generating images from text prompts that Microsoft describes as more realistic and […]

Given that LinkedIn is owned by Microsoft, which has become a major investor in ChatGPT creator OpenAI, it’s little surprise to see the professional social network also leaning into AI to maximize its offerings. Today, LinkedIn has unveiled its new “Recruiter 2024” project, which will add AI elements into its recruitment and hiring offerings, providing […]

LinkedIn continues to lean into AI, this time within its ad creation tools, with a new element called “Accelerate”, which will essentially automate the entire campaign creation process. As explained by LinkedIn: “In as little as five minutes, Accelerate will recommend an end-to-end campaign and automatic optimizations to reach the right B2B audience with engaging […]

LinkedIn recently announced new AI-powered products aimed at transforming recruitment and employee training. The professional networking platform is responding to the evolving skill requirements in the workforce and the role HR departments play in managing this change. LinkedIn cited a survey showing that 90% of HR professionals believe their role has become more strategic in […]

Reddit’s rolling out some new updates to its ad targeting options, which are designed to make it easier for marketers to expand their audience reach in the app, including improved topic suggestions, and expanded audiences based on interests, along with some new ad management options. Reddit’s main update is its expanded targeting measures, with the […]

Hot on the heels of reports that Meta may be considering an ad-free subscription option for both Facebook and Instagram, TikTok is now also experimenting with a paid, ad-free experience, according to new code spotted in the app, which includes a basic overview of its coming ad-free experiment. As per the above screen, shared by […]

An Interview With Arnout Hellemans Migrations can be time consuming and stressful, even more-so when you don’t have company-wide collaboration and alignment, or when you’re worried about drops in rankings. Come learn some myth-busting migration tips shared between our host, Loren Baker, and freelance SEO and analytics consultant, Arnout Hellemans. Arnout has seen plenty of […]

X CEO Linda Yaccarino has announced her first major talent signing to the app, with Paris Hilton becoming the first celebrity to ink an exclusive content deal as part of X’s expanding video content push. The queen of pop culture, music, business, and TV is #Sliving on X. @ParisHilton welcome to the @X family, we’re […]